Calculate your Lifetime Value of a Customer (LTV)

Your LTV tells you how much a new customer is worth to the business. Understand how improvements in retention and margins can dramatically increase long-term business value and unlock scalable growth.

Enter your startup idea / website and your business model to calculate your Lifetime Value of a Customer (LTV) and get suggestions to increase your LTV. The agent considers several factors including your business model, pricing, gross margin, retention rate and cost of capital to compute LTV.

This framework is based on 'Disciplined Entrepreneurship: 24 Steps to a Successful Startup' by Bill Aulet.

Created by: BonBillo, a global social impact accelerator helping grow startups contributing towards the U.N. Sustainable Development Goals.
Website: https://www.bonbillo.com/