DISC

DISC for Hubspot

The DISC personality model is a behavioral assessment tool that categorizes human behavior into four primary personality traits: Dominance (D), Influence (I), Steadiness (S), and Conscientiousness (C). Individuals with a high Dominance trait tend to be direct, results-oriented, and confident, often thriving in leadership roles or competitive environments. Those high in Influence are sociable, enthusiastic, and persuasive, enjoying teamwork and interpersonal interactions. Steadiness reflects a calm, dependable, and patient nature, with such individuals preferring stable environments and consistent routines. Lastly, those with high Conscientiousness are analytical, detail-focused, and methodical, valuing accuracy and structure in their work. The DISC model helps individuals and organizations better understand behavior, improve communication, and foster more effective collaboration.